eBay is considering the introduction of cryptocurrencies as a payment option according to CEO Jamie Iannone.
eBay is aiming to be the go-to platform for Gen-Z and millennials. Iannone stated in an interview that Gen-Z is a “priority target for the platform.”
Iannone believes eBay is “a place where people have something to sell and people have something buy show up.” The rise in cryptocurrency’s popularity has made several online platforms accept it as payment. With its focus on capturing millennials, eBay aims to do the same, and better align with their customers.
Will eBay Accept Cryptocurrencies?
“We’re not accepting crypto currently…on March 10, we’re going to go deeper on all of these things, payments, advertising, our focus categories.”
Jamie Iannone on The Street
Iannone said that eBay changed its policies last year to make their platform a place to buy and sell anything, physical or digital. “eBay will be the place where people trade goods, whether they be physical or digital. So over time, you know, we want this to be the marketplace for sustainability.”
Despite eBay’s recent attempt to accept cryptocurrencies at payment, it isn’t their first. They first tried to integrate Bitcoin payments back in 2014. Although this attempt fell through, it seems the company did not entirely give up its goal.