McDonald’s is the latest company to join the metaverse.
Josh Gerben, a trademark lawyer, has announced the news that McDonald’s had filed 10 trademarks. The applications include “virtual food and beverage products; downloadable multimedia files containing artwork, text, audio and video files and non-fungible tokens (NFTs).”
McDonald’s is additionally planning to create “virtual concerts and other virtual events” and virtual restaurants “featuring actual and virtual goods.”