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Equity · Consumer Defensive

DG

NYSE

Dollar General Corporation

$127.27 +2.43% vs prior close Finazon · prior-day close, indicative (IEX-derived, not the official close) · Oct 9, 2026

Reddit mentioned DG 13 times in the 30 days to 11 October 2026, in 1 of the communities we track. All of them were scored for sentiment: 69% read bullish, 8% bearish and 23% neither. Reddit data updated 11 October 2026.

Price · Chart
64 sessions
$135 $115 13 Jul 9 Oct

The line runs $123.43 on 13 July through $127.27 on 9 October, on a scale from $115 to $135. Days the market did not trade hold the previous close, flat.

Market cap $28.1B
P/E (TTM) 16.6
52-week range $95.95 – $156
Avg volume 128.1K
Mentions · 30d 13
Net sentiment +0.11

as of Oct 9, 2026

DG · crowd attention × price

Share ↗
13 mentions

Day5 Oct 2026

MENTIONS20–3 / day
PRICE$119.31$115–$130
DG over the last 30 days, plotting daily Reddit mentions as bars, left-hand scale; the daily closing price as a line on its own right-hand scale, solid across consecutive trading days, held flat and diagonally hatched over days the market was closed.per day0123usd$115$120$125$13012 Sep19 Sep27 Sep4 Oct11 Oct
DG over the last 30 days, plotting daily Reddit mentions as bars, left-hand scale; the daily closing price as a line on its own right-hand scale, solid across consecutive trading days, held flat and diagonally hatched over days the market was closed.12 Sep27 Sep11 Oct
The Distributed Sentinel 11 Oct 2026

DG's busiest day for Reddit mentions was also its highest close of the window — 2 mentions and $129 on 12 September

This chart in words

The chart plots daily Reddit mentions of DG over the 30 days to 11 October 2026: 13 in total, busiest on 12 September with 2, and 2 on the last day counted. Across this window the close ran between $118.92 on 2 October and $129 on 14 September. The line is the daily close over the same window: $129 on 14 September, $127.27 on 9 October. Of those days, 20 were trading sessions and the other 10 are hatched on the chart. On 8 of them no session took place, and the last close before it is carried forward rather than plotted; on 2 of them no session took place, and this window holds no earlier close to carry forward.

Crowd sentiment on DG · 30d

n = 13 scored · Method
DG

69% bullish

Overall market sentiment

54% bullish

DG reads 15 points more bullish than overall market sentiment. Same measure; same 30-day window.

Where DG is discussed

(30d)
r/wallstreetbets 100% 13 +0.11

Moves with DG

co-mention r · 31 obs

Tickers whose daily Reddit volume rose and fell with DG's. Co-discussion, not price.

ISM MANUFACTURING +0.56 UA +0.49 DIVIDEND ARISTOCRAT +0.49 TCEHY +0.47 DPZ −0.46 DOC +0.45

How closely daily Reddit mention counts rose and fell together over the last 30 days (31 daily observations) · Method

DG insider trades

SEC Form 4 · last 90 days · newest reported trade 3 Sep 2026
Open-market buys 0
Open-market sells 1
Net sold $733K
Non-trade filings 0
Date Insider Type Shares Value
03 Sep 2026 REARDON KATHLEEN A EVP & Chief People Officer Sell 5,578 $733K

DG reported financials

SEC EDGAR XBRL SEC EDGAR

DG reported revenue of $42.7B for the fiscal year ended 30 Jan 2026. Net income over the same period was $1.5B.

Figure Reported Period
Revenue $42.7B 30 Jan 2026 fiscal year
Net income $1.5B 30 Jan 2026 fiscal year
Diluted EPS $6.85 30 Jan 2026 fiscal year
Total assets $32.2B 31 Jul 2026 at period end
Total equity $9.3B 31 Jul 2026 at period end

DG earnings

SEC EDGAR
Date Period EPS Revenue
31 Jul 2026 Q2 2026 $2.48 $11.29B
01 May 2026 Q1 2026 $2.00 $10.79B
30 Jan 2026 FY 2025 $6.85 $42.72B
31 Oct 2025 Q3 2025 $1.28 $10.65B
01 Aug 2025 Q2 2025 $1.86 $10.73B
02 May 2025 Q1 2025 $1.78 $10.44B
31 Jan 2025 FY 2024 $5.11 $40.61B
01 Nov 2024 Q3 2024 $0.89 $10.18B

Next report no date announced in SEC filings yet

Reported figures & scheduled dates · SEC EDGAR filings

DG institutional holders

SEC Form 13F SEC EDGAR

11 of the 45 institutional funds we track reported a DG position for the quarter ended 30 Jun 2026 — a combined $1.2B; the latest of those filings landed 02 Sep 2026.

Fund Action Shares Value
AQR Capital Management Held (±25%) −12.3% shares 4,527,793 $514.2M
Marshall Wace Trimmed −42.4% shares 1,284,607 $147.9M
Citadel Advisors Added +462.6% shares 996,575 $114.7M
Man Group Held (±25%) +5.8% shares 978,777 $112.7M
Balyasny Asset Management Added +7,663.7% shares 936,848 $107.8M
Millennium Management Added +107.6% shares 869,372 $100.1M
Two Sigma Investments Held (±25%) −16.1% shares 421,962 $48.6M
Renaissance Technologies Trimmed −50.8% shares 346,504 $39.9M
Bridgewater Associates Held (±25%) −20.6% shares 171,855 $19.8M
D. E. Shaw & Co. Held (±25%) −12.7% shares 97,925 $11.3M

Showing the 10 largest of 11 reported positions. The figures above count all of them.

DG fails-to-deliver

SEC CNS data SEC

On 14 Sep 2026, 2,515 shares of DG failed to deliver (about $313K).

Settlement date Shares failed Notional % of shares out
14 Sep 2026 2,515 $313K 0.001%
08 Sep 2026 1,000 $133K <0.001%
04 Sep 2026 6,529 $857K 0.003%
31 Aug 2026 49 $6K <0.001%

Congressional trades in DG

STOCK Act disclosures House disclosures

The most recent congressional trade disclosed in DG is a sale by Lisa C. McClain (house, MI), dated 11 Jun 2025.

Date Member Type Amount
11 Jun 2025 filed 13 Aug 2025 Lisa C. McClain house · Republican–MI Sale $1K–$15K
09 Jun 2025 filed 13 Aug 2025 Lisa C. McClain house · Republican–MI Purchase $1K–$15K
27 Mar 2025 filed 08 Apr 2025 Greg Landsman house · Democrat–OH Sale $1K–$15K
26 Feb 2025 filed 06 Mar 2025 Gilbert Ray Cisneros, Jr. house · Democrat–CA Purchase $1K–$15K
15 Jan 2025 filed 12 Feb 2025 Julie Johnson house · Democrat–TX Purchase $1K–$15K
03 Jun 2024 filed 02 Sep 2024 John James house · Republican–MI Sale $1K–$15K
10 Apr 2024 filed 25 Apr 2024 Dan Newhouse house · Republican–WA Purchase $1K–$15K
28 Dec 2023 filed 22 Jan 2024 Jared Moskowitz house · Democrat–FL Sale $1K–$15K

DG — frequently asked questions

From live data

How often is DG mentioned on Reddit?

DG was mentioned 2 times in the last 7 days across the finance subreddits we track, and 13 times over the trailing 30 days.

Is Reddit bullish or bearish on DG?

Across 13 classified DG mentions in the last 30 days, 69% read bullish, 8% bearish and 23% neutral. Crowd sentiment is a social signal, not investment advice.

When did DG last report earnings?

Dollar General (DG) last reported earnings on 31 Jul 2026 for Q2 2026, per SEC filings.

Are DG insiders buying or selling?

SEC Form 4 filings over the last 90 days show 0 buys and 1 sell by DG insiders on the open market.

What exchange is DG listed on?

Dollar General trades on NYSE under the ticker DG.

Answers are generated from the live figures on this page — Reddit crowd data, SEC filings and open company records — and update as the data does.

Sources

  1. Finazonprior-day close, indicative (IEX-derived, not the official close), some closes dollar-rounded at the source
  2. TradingViewthe price chart widget, drawn by TradingView from their own data
  3. RedditReddit ingest across the tracked finance subreddits
  4. SEC EDGARSEC EDGAR XBRL company facts · latest period ended 31 Jul 2026
  5. SEC EDGARSEC EDGAR 13F filings
  6. SECSEC fails-to-deliver (CNS) data
  7. House disclosuresU.S. House of Representatives financial disclosures
  8. SEC EDGARValuation computed from SEC EDGAR filings