Live tape
Top 8, mentions 7d7,324GOOGL1,478 mentions▲ +0.05SPCX1,165 mentions▲ +0.07NVDA1,065 mentions▲ +0.07MSFT930 mentions▲ +0.04META802 mentions▲ +0.05ASTS634 mentions▲ +0.07QQQ630 mentions▲ +0.07ADBE620 mentions▲ +0.03

Equity · Consumer Cyclical

ULTA

NASDAQ

Ulta Beauty, Inc.

$568 −0.41% vs prior close Finazon · prior-day close, indicative (IEX-derived, not the official close) · Oct 12, 2026

Reddit mentioned ULTA 3 times in the 30 days to 13 October 2026, in 1 of the communities we track. All of them were scored for sentiment: 100% read bullish, 0% bearish and 0% neither. Reddit data updated 13 October 2026.

Price · Chart
63 sessions
$600 $450 15 Jul 12 Oct

The line runs $466.30 on 15 July through $568 on 12 October, on a scale from $450 to $600. Days the market did not trade hold the previous close, flat.

Market cap $24.3B
P/E (TTM) 20.7
52-week range $450.76 – $707
Avg volume 28.4K
Mentions · 30d 3

as of Oct 12, 2026

ULTA · crowd attention × price

Share ↗
3 mentions

Day9 Oct 2026

MENTIONS10–3 / day
PRICE$570.34$520–$580
ULTA over the last 30 days, plotting daily Reddit mentions as bars, left-hand scale; the daily closing price as a line on its own right-hand scale, solid across consecutive trading days, held flat and diagonally hatched over days the market was closed, diagonally hatched over days we hold no close for.per day0123usd$520$540$560$58014 Sep21 Sep29 Sep6 Oct13 Oct
ULTA over the last 30 days, plotting daily Reddit mentions as bars, left-hand scale; the daily closing price as a line on its own right-hand scale, solid across consecutive trading days, held flat and diagonally hatched over days the market was closed, diagonally hatched over days we hold no close for.14 Sep29 Sep13 Oct
The Distributed Sentinel 13 Oct 2026

ULTA drew 3 Reddit mentions over the 30 days to 13 October 2026

This chart in words

The chart plots daily Reddit mentions of ULTA over the 30 days to 13 October 2026: 3 in total, busiest on 3 October with 2, and 1 on the last day counted. The line is the daily close over the same window: $549 on 14 September, $568 on 12 October. Of those days, 21 were trading sessions and the other 9 are hatched on the chart. On 8 of them no session took place, and the last close before it is carried forward rather than plotted; on 1 of them we hold no close at all, which is a gap in our own record rather than a closure we can prove.

Crowd sentiment on ULTA · 30d

n = 3 scored · Method

3 mentions of ULTA were scored for sentiment in these 30 days, so each one carries 1/3 of any share. A split that coarse states the sample size and not the crowd — so none is drawn. The chart on this page applies the same 5-mention floor to every day it plots.

Where ULTA is discussed

(30d)
r/wallstreetbets 100% 3 +0.24

ULTA insider trades

SEC Form 4 · last 90 days · newest reported trade 17 Sep 2026
Open-market buys 0
Open-market sells 2
Net sold $1.41M
Non-trade filings 2
Date Insider Type Shares Value
17 Sep 2026 Steelman Kecia President and CEO Sell 2,000 $1.09M
11 Sep 2026 Nagler Lorna Director Sell 600 $322K

Compensation mechanics Share grants, option exercises, tax withholding and transfers. They reach the same Form 4 as a trade, but they are not the insider buying or selling on the open market, so no purchase or sale value applies to them.

Date Insider Type Shares Value
01 Sep 2026 Olson Brieane Lee Director Award 271
01 Sep 2026 GARCIA KELLY E Chief Technology Officer Award 2,933

ULTA reported financials

SEC EDGAR XBRL SEC EDGAR

ULTA reported revenue of $12.4B for the fiscal year ended 31 Jan 2026. Net income over the same period was $1.2B.

Figure Reported Period
Revenue $12.4B 31 Jan 2026 fiscal year
Net income $1.2B 31 Jan 2026 fiscal year
Diluted EPS $25.64 31 Jan 2026 fiscal year
Total assets $7.0B 01 Aug 2026 at period end
Total equity $2.6B 01 Aug 2026 at period end

ULTA earnings

SEC EDGAR
Date Period EPS Revenue
01 Aug 2026 Q2 2026 $6.55 $3.04B
02 May 2026 Q1 2026 $7.74 $3.16B
31 Jan 2026 FY 2025 $25.64 $12.39B
01 Nov 2025 Q3 2025 $5.14 $2.86B
02 Aug 2025 Q2 2025 $5.78 $2.79B
03 May 2025 Q1 2025 $6.70 $2.85B
01 Feb 2025 FY 2024 $25.34 $11.30B
02 Nov 2024 Q3 2024 $5.14 $2.53B

Next report no date announced in SEC filings yet

Reported figures & scheduled dates · SEC EDGAR filings

ULTA institutional holders

SEC Form 13F SEC EDGAR

10 of the 45 institutional funds we track reported a ULTA position for the quarter ended 30 Jun 2026 — a combined $401.7M; the latest of those filings landed 02 Sep 2026.

Fund Action Shares Value
AQR Capital Management Trimmed −28.2% shares 362,413 $163.4M
Renaissance Technologies New position 177,780 $80.2M
Citadel Advisors Added +46.6% shares 145,146 $65.5M
Balyasny Asset Management Added +395.8% shares 92,861 $41.9M
Marshall Wace Added +12,923.7% shares 63,165 $28.5M
Man Group Added +195.1% shares 24,898 $11.2M
Tudor Investment Corp Trimmed −80.0% shares 10,658 $4.8M
Millennium Management Trimmed −85.9% shares 5,163 $2.3M
Two Sigma Investments Added +67.1% shares 4,780 $2.2M
D. E. Shaw & Co. Trimmed −97.3% shares 3,906 $1.8M

ULTA fails-to-deliver

SEC CNS data SEC

On 03 Sep 2026, 50 shares of ULTA failed to deliver (about $28K) — the latest of 3 consecutive trading days with recorded fails.

Settlement date Shares failed Notional % of shares out
03 Sep 2026 50 $28K <0.001%
02 Sep 2026 1,283 $700K 0.003%
01 Sep 2026 1,439 $773K 0.003%

Congressional trades in ULTA

STOCK Act disclosures House disclosures

The most recent congressional trade disclosed in ULTA is a sale by Val T. Hoyle (house, OR), dated 23 Sep 2025.

Date Member Type Amount
23 Sep 2025 filed 10 Oct 2025 Val T. Hoyle house · Democrat–OR Sale $1K–$15K
14 Aug 2024 filed 23 Sep 2024 Greg Landsman house · Democrat–OH Sale $1K–$15K
29 May 2024 filed 14 Aug 2024 Greg Landsman house · Democrat–OH Purchase $15K–$50K
13 Nov 2023 filed 11 Dec 2023 Michael Guest house · Republican–MS Purchase $1K–$15K
08 Sep 2023 filed 10 Oct 2023 Lois Frankel house · Democrat–FL Sale $1K–$15K
17 Mar 2023 filed 26 May 2023 Dan Newhouse house · Republican–WA Sale $1K–$15K
16 Mar 2023 filed 28 Apr 2023 Lois Frankel house · Democrat–FL Sale $1K–$15K
20 Sep 2022 filed 26 May 2023 Dan Newhouse house · Republican–WA Sale $1K–$15K

ULTA — frequently asked questions

From live data

How often is ULTA mentioned on Reddit?

ULTA was mentioned 1 times in the last 7 days across the finance subreddits we track, and 3 times over the trailing 30 days.

Is Reddit bullish or bearish on ULTA?

Across 3 classified ULTA mentions in the last 30 days, 100% read bullish, 0% bearish and 0% neutral. Crowd sentiment is a social signal, not investment advice.

When did ULTA last report earnings?

Ulta Beauty (ULTA) last reported earnings on 01 Aug 2026 for Q2 2026, per SEC filings.

Are ULTA insiders buying or selling?

SEC Form 4 filings over the last 90 days show 0 buys and 2 sells by ULTA insiders on the open market. A further 2 filings were grants, awards, gifts or exercises rather than open-market trades.

What exchange is ULTA listed on?

Ulta Beauty trades on NASDAQ under the ticker ULTA.

Answers are generated from the live figures on this page — Reddit crowd data, SEC filings and open company records — and update as the data does.

Sources

  1. Finazonprior-day close, indicative (IEX-derived, not the official close), some closes dollar-rounded at the source
  2. TradingViewthe price chart widget, drawn by TradingView from their own data
  3. RedditReddit ingest across the tracked finance subreddits
  4. SEC EDGARSEC EDGAR XBRL company facts · latest period ended 01 Aug 2026
  5. SEC EDGARSEC EDGAR 13F filings
  6. SECSEC fails-to-deliver (CNS) data
  7. House disclosuresU.S. House of Representatives financial disclosures
  8. SEC EDGARValuation computed from SEC EDGAR filings