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Equity · Technology

NOW

ServiceNow, Inc. · NYSE

$113 −3.42% 1D Finazon · prior-day close · Aug 5, 2026

Reddit mentioned NOW 242 times in the 30 days to 6 August 2026, across 5 of the communities we track. All of them were scored for sentiment: 57% read bullish, 14% bearish and 29% neither. Reddit data updated 6 August 2026.

Price · Chart
Our own end-of-day closes 61 sessions
$140 $80 8 May 5 Aug

The line runs $91 on 8 May through $113 on 5 August, on a scale from $80 to $140. Days the market did not trade hold the previous close, flat.

The chart above plots the price of NOW over the range selected — one day to the full history — drawn by TradingView from their own data. Our own licensed end-of-day series holds 61 sessions over that window: $91 on 8 May 2026 through $113 on 5 August 2026.

Market cap $116.8B
P/E (TTM) 32.2
52-week range $83 – $199
Avg volume 4.2M
Mentions · 30d 242
Net sentiment +0.06

Finazon · prior-day close · valuation computed from SEC EDGAR filings · as of Aug 6, 2026

NOW · crowd attention × price

Share ↗
242 mentions

Day5 Aug 2026

MENTIONS60–60 / day
PRICE$113$90–$120Source: Finazon
MOOD87%VERY BULLISH
NOW over the last 30 days, plotting daily Reddit mentions as bars, left-hand scale; the daily closing price as a line on its own right-hand scale, solid across consecutive trading days, held flat and diagonally hatched over days the market was closed, diagonally hatched over days we hold no close for; the crowd's sentiment as a scattered ribbon against a dashed neutral rule — each point is the mix over the 7 days ending that day, above the rule more mentions bullish than bearish and below it the reverse — denser on days with more mentions.per day0204060% bull10%30%50%70%90%usd$90$100$110$1208 Jul15 Jul23 Jul30 Jul6 Aug
NOW over the last 30 days, plotting daily Reddit mentions as bars, left-hand scale; the daily closing price as a line on its own right-hand scale, solid across consecutive trading days, held flat and diagonally hatched over days the market was closed, diagonally hatched over days we hold no close for; the crowd's sentiment as a scattered ribbon against a dashed neutral rule — each point is the mix over the 7 days ending that day, above the rule more mentions bullish than bearish and below it the reverse — denser on days with more mentions.50% BULL8 Jul23 Jul6 Aug
The Distributed Sentinel 06 Aug 2026

NOW's busiest day for Reddit mentions sat one session from its lowest close of the window — 59 mentions on 22 July, $92 on 23 July

This chart in words

The chart plots daily Reddit mentions of NOW over the 30 days to 6 August 2026: 242 in total, busiest on 22 July with 59, and 2 on the last day counted. Across this window the close ran between $92 on 23 July and $117 on 29 July. The line is the daily close over the same window: $107 on 8 July, $113 on 5 August. Of those days, 21 were trading sessions and the other 9 are hatched on the chart. On 8 of them no session took place, and the last close before it is carried forward rather than plotted; on 1 of them we hold no close at all, which is a gap in our own record rather than a closure we can prove. Sentiment — the bullish share of the mentions that took a side, where the chart's dashed rule marks the 50% at which bullish and bearish are even — ran from 67% bullish to 92% bullish over the 24 days that carried enough mentions to measure. 5 days either fell under the 5-mention floor or carried no bullish or bearish mention at all, and so carry no sentiment point.

Finazon · prior-day close, most closes dollar-rounded at the source

Crowd sentiment on NOW · 30d

n = 242 scored · Method
NOW

57% bullish

Overall market sentiment

56% bullish

NOW reads 1 point more bullish than overall market sentiment. Same measure; same 30-day window.

Where NOW is discussed

(30d)
r/wallstreetbets 87% 211 +0.06
r/stocks 10% 23 +0.01
r/investing 2% 6 −0.03
r/etfs <1% 1 +0.19
r/asx_bets <1% 1 +0.03

Moves with NOW

co-mention r · 31 obs

Tickers whose daily Reddit volume rose and fell with NOW's. Co-discussion, not price.

XSP +0.96 YAHOO FINANCE +0.96 RUSSELL 2000 +0.96 WBD +0.95 RBA +0.95 USO +0.94

How closely daily Reddit mention counts rose and fell together over the last 30 days (31 daily observations) · Method

NOW insider trades

SEC Form 4 · last 90 days · newest reported trade 28 May 2026
Open-market buys 0
Open-market sells 5
Net sold $1.90M
Non-trade filings 22
Date Insider Type Shares Value
28 May 2026 Briggs Teresa Director Sell 1,595 $173K
18 May 2026 Fipps Paul President, Global Customer Ops Sell 1,048 $103K
14 May 2026 Chamberlain Paul Edward Director Sell 1,500 $131K
14 May 2026 Sands Anita M Director Sell 16,445 $1.48M
08 May 2026 Fipps Paul President, Global Customer Ops Sell 151 $14K

Compensation mechanics Share grants, option exercises, tax withholding and transfers. They reach the same Form 4 as a trade, but they are not the insider buying or selling on the open market, so no purchase or sale value applies to them.

Date Insider Type Shares Value
15 Jun 2026 Yuan Eric S. Director Award 2,747
21 May 2026 BOSTROM SUSAN L Director Award 3,260
21 May 2026 Briggs Teresa Director Award 3,260
21 May 2026 Chamberlain Paul Edward Director Award 3,260
21 May 2026 Jackson Lawrence Director Award 3,260
21 May 2026 LUDDY FREDERIC B Director Award 3,260
21 May 2026 Quinlan Larry Director Award 3,260
21 May 2026 Sands Anita M Director Award 3,260
15 May 2026 Canney Jacqueline P Chief People & AI Enblmt. Off. Option exercise 6,026
15 May 2026 Canney Jacqueline P Chief People & AI Enblmt. Off. Tax withheld 3,078 $293K
15 May 2026 Fipps Paul President, Global Customer Ops Option exercise 8,287
15 May 2026 Fipps Paul President, Global Customer Ops Tax withheld 3,311 $315K

Showing the 12 most recent of 22 compensation filings in this window. The figures above count all of them.

NOW reported financials

SEC EDGAR XBRL

NOW reported revenue of $13.3B for the fiscal year ended 31 Dec 2025. Net income over the same period was $1.7B.

Figure Reported Period
Revenue $13.3B 31 Dec 2025 fiscal year
Net income $1.7B 31 Dec 2025 fiscal year
Diluted EPS $1.67 31 Dec 2025 fiscal year
Total assets $31.7B 30 Jun 2026 at period end
Total equity $12.5B 30 Jun 2026 at period end

Source: SEC EDGAR XBRL company facts · latest period ended 30 Jun 2026

NOW earnings

SEC EDGAR
Date Period EPS Revenue
30 Jun 2026 Q2 2026 $0.29
31 Mar 2026 Q1 2026 $0.45
31 Dec 2025 FY 2025 $1.67
30 Sep 2025 Q3 2025 $2.40
30 Jun 2025 Q2 2025 $0.37
31 Mar 2025 Q1 2025 $0.44
31 Dec 2024 FY 2024 $1.37
30 Sep 2024 Q3 2024 $2.07

Reported figures & scheduled dates · SEC EDGAR filings

NOW institutional holders

SEC Form 13F

1 of the 45 institutional funds we track reported a NOW position for the quarter ended 30 Jun 2026 — a combined $796.1M; the latest of those filings landed 04 Aug 2026.

Fund Action Shares Value
Fisher Asset Management Held (±25%) −0.2% shares 8,018,318 $796.1M

Source: SEC EDGAR 13F filings

NOW fails-to-deliver

SEC CNS data

On 07 Jul 2026, 8,393 shares of NOW failed to deliver (about $906K) — the latest of 2 consecutive trading days with recorded fails.

Settlement date Shares failed Notional % of shares out
07 Jul 2026 8,393 $906K 0.001%
06 Jul 2026 3,100 $330K <0.001%
01 Jul 2026 5,245 $521K 0.001%
30 Jun 2026 18,730 $1.9M 0.002%
29 Jun 2026 80,277 $7.9M 0.008%
25 Jun 2026 1,743 $163K <0.001%
24 Jun 2026 200 $19K <0.001%
22 Jun 2026 1,900 $181K <0.001%

Source: SEC fails-to-deliver (CNS) data

Congressional trades in NOW

STOCK Act disclosures

The most recent congressional trade disclosed in NOW is a sale by Julie Johnson (house, TX), dated 08 Dec 2025.

Date Member Type Amount
08 Dec 2025 filed 05 Aug 2026 Julie Johnson house · Democrat–TX Sale $1K–$15K

Source: U.S. House of Representatives financial disclosures

NOW — frequently asked questions

From live data

How often is NOW mentioned on Reddit?

NOW was mentioned 30 times in the last 7 days across the finance subreddits we track, and 242 times over the trailing 30 days.

Is Reddit bullish or bearish on NOW?

Across 242 classified NOW mentions in the last 30 days, 57% read bullish, 14% bearish and 29% neutral. Crowd sentiment is a social signal, not investment advice.

When did NOW last report earnings?

ServiceNow (NOW) last reported earnings on 30 Jun 2026 for Q2 2026, per SEC filings.

Are NOW insiders buying or selling?

SEC Form 4 filings over the last 90 days show 0 buys and 5 sells by NOW insiders on the open market. A further 22 filings were grants, awards, gifts or exercises rather than open-market trades.

What exchange is NOW listed on?

ServiceNow trades on NYSE under the ticker NOW.

Answers are generated from the live figures on this page — Reddit crowd data, SEC filings and open company records — and update as the data does.