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Equity · Technology

SONO

NASDAQ

Sonos, Inc.

$17.41 −2.98% vs prior close Finazon · prior-day close, indicative (IEX-derived, not the official close) · Oct 6, 2026

Reddit mentioned SONO 9 times in the 30 days to 7 October 2026, across 4 of the communities we track. All of them were scored for sentiment: 100% read bullish, 0% bearish and 0% neither. Reddit data updated 7 October 2026.

Price · Chart
63 sessions
$20 $12 9 Jul 6 Oct

The line runs $14.07 on 9 July through $17.41 on 6 October, on a scale from $12 to $20. Days the market did not trade hold the previous close, flat.

Market cap $2.1B
P/E (TTM) 37.9
52-week range $12.70 – $19.18
Avg volume 97.6K
Mentions · 30d 9
Net sentiment +0.17

as of Oct 6, 2026

SONO · crowd attention × price

Share ↗
9 mentions

Day4 Oct 2026

MENTIONS10–3 / day
PRICE$18 · closedMARKET CLOSED · held
SONO over the last 30 days, plotting daily Reddit mentions as bars, left-hand scale; the daily closing price as a line on its own right-hand scale, solid across consecutive trading days, held flat and diagonally hatched over days the market was closed, diagonally hatched over days we hold no close for.per day0123usd$14$16$18$208 Sep15 Sep23 Sep30 Sep7 Oct
SONO over the last 30 days, plotting daily Reddit mentions as bars, left-hand scale; the daily closing price as a line on its own right-hand scale, solid across consecutive trading days, held flat and diagonally hatched over days the market was closed, diagonally hatched over days we hold no close for.8 Sep23 Sep7 Oct
The Distributed Sentinel 07 Oct 2026

SONO's busiest day for Reddit mentions sat one session from its lowest close of the window — 2 mentions on 9 September, $14.49 on 8 September

This chart in words

The chart plots daily Reddit mentions of SONO over the 30 days to 7 October 2026: 9 in total, busiest on 9 September with 2, and 1 on the last day counted. Across this window the close ran between $14.49 on 8 September and $18.18 on 25 September. The line is the daily close over the same window: $14.49 on 8 September, $17.41 on 6 October. Of those days, 21 were trading sessions and the other 9 are hatched on the chart. On 8 of them no session took place, and the last close before it is carried forward rather than plotted; on 1 of them we hold no close at all, which is a gap in our own record rather than a closure we can prove.

Crowd sentiment on SONO · 30d

n = 9 scored · Method
SONO

100% bullish

Overall market sentiment

55% bullish

SONO reads 45 points more bullish than overall market sentiment. Same measure; same 30-day window.

Where SONO is discussed

(30d)
r/wallstreetbets 56% 5 +0.18
r/cryptocurrency 22% 2 +0.14
r/stocks 11% 1 +0.21
r/etfs 11% 1 +0.14

SONO insider trades

SEC Form 4 · last 90 days · newest reported trade 25 Sep 2026
Open-market buys 0
Open-market sells 4
Net sold $1.67M
Non-trade filings 11
Date Insider Type Shares Value
25 Sep 2026 Boone Karen Director Sell 46,766 $848K
01 Sep 2026 Boone Karen Director Sell 10,000 $154K
29 Jul 2026 GENACHOWSKI JULIUS Director Sell 19,855 $338K
28 Jul 2026 GENACHOWSKI JULIUS Director Sell 19,855 $328K

Compensation mechanics Share grants, option exercises, tax withholding and transfers. They reach the same Form 4 as a trade, but they are not the insider buying or selling on the open market, so no purchase or sale value applies to them.

Date Insider Type Shares Value
25 Sep 2026 Boone Karen Director Option exercise 31,766 $431K
14 Aug 2026 Casey Saori Chief Financial Officer Option exercise 46,565
14 Aug 2026 Casey Saori Chief Financial Officer Tax withheld 24,518 $407K
14 Aug 2026 Conrad Thomas Chief Executive Officer Option exercise 20,414
14 Aug 2026 Conrad Thomas Chief Executive Officer Tax withheld 10,748 $178K
14 Aug 2026 Lazarus Edward P Chief Legal Officer Option exercise 42,983
14 Aug 2026 Lazarus Edward P Chief Legal Officer Tax withheld 21,314 $354K
29 Jul 2026 GENACHOWSKI JULIUS Director Option exercise 19,855 $269K
28 Jul 2026 GENACHOWSKI JULIUS Director Option exercise 19,855 $269K
22 Jul 2026 Conrad Thomas Chief Executive Officer Option exercise 81,653
22 Jul 2026 Conrad Thomas Chief Executive Officer Tax withheld 42,991 $636K

SONO reported financials

SEC EDGAR XBRL SEC EDGAR

SONO reported revenue of $1.4B for the fiscal year ended 27 Sep 2025. Net income over the same period was −$61.1M.

Figure Reported Period
Revenue $1.4B 27 Sep 2025 fiscal year
Net income −$61.1M 27 Sep 2025 fiscal year
Diluted EPS −$0.51 27 Sep 2025 fiscal year
Total assets $882.1M 27 Jun 2026 at period end
Total equity $403.5M 27 Jun 2026 at period end

SONO earnings

SEC EDGAR
Date Period EPS Revenue
27 Jun 2026 Q3 2026 $0.25 $375M
28 Mar 2026 Q2 2026 −$0.24 $282M
27 Dec 2025 Q1 2026 $0.75 $546M
27 Sep 2025 FY 2025 −$0.51 $1.44B
28 Jun 2025 Q3 2025 −$0.03 $345M
29 Mar 2025 Q2 2025 −$0.58 $260M
28 Dec 2024 Q1 2025 $0.40 $551M
28 Sep 2024 FY 2024 −$0.31 $1.52B

Next report no date announced in SEC filings yet

Reported figures & scheduled dates · SEC EDGAR filings

SONO institutional holders

SEC Form 13F SEC EDGAR

9 of the 45 institutional funds we track reported a SONO position for the quarter ended 30 Jun 2026 — a combined $52.4M; the latest of those filings landed 02 Sep 2026.

Fund Action Shares Value
AQR Capital Management Added +39.1% shares 1,461,738 $19.8M
Renaissance Technologies Trimmed −51.5% shares 827,800 $11.2M
Two Sigma Investments Held (±25%) +2.7% shares 456,146 $6.2M
Marshall Wace New position 357,649 $4.8M
Man Group Trimmed −52.3% shares 330,834 $4.5M
D. E. Shaw & Co. Trimmed −73.8% shares 180,532 $2.4M
Millennium Management Trimmed −81.2% shares 118,751 $1.6M
Bridgewater Associates Added +465.5% shares 72,669 $983K
Citadel Advisors Held (±25%) −22.2% shares 65,401 $885K

SONO fails-to-deliver

SEC CNS data SEC

On 11 Sep 2026, 470 shares of SONO failed to deliver (about $7K).

Settlement date Shares failed Notional % of shares out
11 Sep 2026 470 $7K <0.001%

Congressional trades in SONO

STOCK Act disclosures House disclosures

The most recent congressional trade disclosed in SONO is a sale by Julie Johnson (house, TX), dated 11 Mar 2025.

Date Member Type Amount
11 Mar 2025 filed 14 Apr 2025 Julie Johnson house · Democrat–TX Sale $1K–$15K

SONO — frequently asked questions

From live data

How often is SONO mentioned on Reddit?

SONO was mentioned 3 times in the last 7 days across the finance subreddits we track, and 9 times over the trailing 30 days.

Is Reddit bullish or bearish on SONO?

Across 9 classified SONO mentions in the last 30 days, 100% read bullish, 0% bearish and 0% neutral. Crowd sentiment is a social signal, not investment advice.

When did SONO last report earnings?

Sonos (SONO) last reported earnings on 27 Jun 2026 for Q3 2026, per SEC filings.

Are SONO insiders buying or selling?

SEC Form 4 filings over the last 90 days show 0 buys and 4 sells by SONO insiders on the open market. A further 11 filings were grants, awards, gifts or exercises rather than open-market trades.

What exchange is SONO listed on?

Sonos trades on NASDAQ under the ticker SONO.

Answers are generated from the live figures on this page — Reddit crowd data, SEC filings and open company records — and update as the data does.

Sources

  1. Finazonprior-day close, indicative (IEX-derived, not the official close), some closes dollar-rounded at the source
  2. TradingViewthe price chart widget, drawn by TradingView from their own data
  3. RedditReddit ingest across the tracked finance subreddits
  4. SEC EDGARSEC EDGAR XBRL company facts · latest period ended 27 Jun 2026
  5. SEC EDGARSEC EDGAR 13F filings
  6. SECSEC fails-to-deliver (CNS) data
  7. House disclosuresU.S. House of Representatives financial disclosures
  8. SEC EDGARValuation computed from SEC EDGAR filings